Case study
Eco Dhobi
A zero-waste laundry brand built on solid enzyme science.
We built the store that sells it.
Overview
Eco Dhobi makes plastic-free laundry sheets powered by a five-enzyme blend, made in India.
They had a strong product and a clear point of view. They needed a store that carried both with the same conviction.
Eco Dhobi makes plastic-free laundry sheets powered by a five-enzyme blend, made in India.
They had a strong product and a clear point of view. They needed a store that carried both with the same conviction.
Project
Shopify Store
Sector
D2C / E-comm
Challenge
A single product that had to carry the whole store.
With one hero product and its variants, every section had to earn its place. Explaining the science, the sustainability and the everyday use without a catalogue to lean on.
Approach
Lead with the product, teach without a lecture.
We structured the store around the sheet itself - using the five enzyme breakdown as an education piece and kept the buying path short so the product stayed the focus throughout.
Deliverables
Shopify store build
Single-product + variant setup
Product reviews integration (Judge.me)
Store policies (shipping, returns)
Outcome
The store launched and the founder is happy with how it carries the brand. Results still coming in.
Live now — early days.
Case study
Eco Dhobi
A zero-waste laundry brand built on solid enzyme science.
We built the store that sells it.
Overview
Eco Dhobi makes plastic-free laundry sheets powered by a five-enzyme blend, made in India.
They had a strong product and a clear point of view. They needed a store that carried both with the same conviction.
Eco Dhobi makes plastic-free laundry sheets powered by a five-enzyme blend, made in India.
They had a strong product and a clear point of view. They needed a store that carried both with the same conviction.
Project
Shopify Store
Sector
D2C / E-comm
Challenge
A single product that had to carry the whole store.
With one hero product and its variants, every section had to earn its place. Explaining the science, the sustainability and the everyday use without a catalogue to lean on.
Approach
Lead with the product, teach without a lecture.
We structured the store around the sheet itself - using the five enzyme breakdown as an education piece and kept the buying path short so the product stayed the focus throughout.
Deliverables
Shopify store build
Single-product + variant setup
Product reviews integration (Judge.me)
Store policies (shipping, returns)
Outcome
The store launched and the founder is happy with how it carries the brand. Results still coming in.
Live now — early days.